Sales collateral brochure produced for the K - 12 education market for Annese & Associates, a provider of converged voice, video and data systems, and a Cisco VAR. (516k PDF)

Client: Annese & Associates, Herkimer, NY

Category: Enterprise-wide Integrated Communications Systems including planning, development, integration, implementation and services.

Target Markets: K-12 & higher education, corporate, government, manufacturing, and health care..

Objective: Develop compelling messaging and materials for established sales channels that reflect continued improved technological capabilities.

Primary Creative Strategy: Humanize an industry associated with boxes and wires by emphasizing new and amazing real-world benefits and capabilities.

Program Elements: Primary messaging and graphic development; (3) sales collateral brochures for target markets; web content; case study, trade show support and other web-based materials.