Based outside Buffalo, NY, K&H Industries has been
manufacturing heavy-duty products for commercial and
industrial markets for more than 40 years.

K&H Industries is a US-based manufacturer of extremely durable temporary lighting and electrical power systems used in a variety of demanding applications such as utility service, military, construction, marine and emergency response.

Mindseye developed a full branding campaign for
K&H (excluding its existing combination mark) including brand definition, primary messaging, and content development and implementation of print ads, sales collateral including trade show support, and web-based deliverables.

Given the generic nature of the company's name, the tagline narrows the scope of the client's products in the mind of the reader while emphasizing durability.